Meet the founder!

“Baluchon” was launched in Shanghai, China in December 2017 by Nanou, a French environmental engineer specialized in soil and groundwater remediation, and an admirer of our astonishing planet. She has witnessed firsthand what landfills look like all around the world, and the terrible impact the paper industry has on our air, soil and waters.


In her spare time, she has decided to act, by launching this new version of the ancient japanese art of wrapping cloth, named "Baluchon". She hopes to replace paper wrapping in every home, one gift at a time, by proposing a trendy alternative. Enter the non-disposable lifestyle with her today!

Interested in her story? Read her Feiy interview here.

Baluchon wechat QR code
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WeChat: Baluchon

Insta: @baluchon.shanghai

Facebook: baluchonshanghai




“There is no such thing as ‘away’. When we throw anything away it must go somewhere.”

– Annie Leonard, Proponent of Sustainability

Logo credit Zane Ogle